Press-out and play to see the much-loved story of Julia Donaldson and Axel Scheffler’s ‘The Gruffalo’ come to life. 44 pieces made from sturdy and sustainable Playboard to connect, slot together, and bring out again and again. Using the original artwork, with charming character details to spark your little one’s imagination. Varied creative play: All PlayPress sets can be switched up, adjusted and connected, so there’s no limits on imagination and every playtime is different. Perfect for ages 4-10: Develop construction, problem solving and motor skills whilst exploring characters and storytelling. Zero-waste and super-easy: Lightweight flatpack packaging makes it travel-friendly with no bulky plastic or complicated set-up. Eco-conscious: Manufactured in the UK with Playboard, our compostable material made with wood pulp from sustainably-managed forests.